Entrepreneur, Business Broker, M&A Advisor
This is going to be one of the shortest posts you’ll ever read from me but I have to get this out there. I have a long form sales page. It’s not converting as well as I’d like. I’ve been relying on people going all the way through my free … Read More →
This is a presentation I gave at our local Startup Meetup in Portsmouth, NH. This is a “Testing 101” introduction to the different types of tests, when to use which tests, elements you should test or just plain include in your pages and a bit more. I covered AB testing, multivariate … Read More →
Mark at the Business of Software conference asked me to do a teardown on their site after hearing one we did on Boot Strapped with Kids for another site. It can be difficult for the owner of a site to look at it objectively. We look at our own sites through … Read More →
I’ve had an email mini course as my frontline lead generator for the past couple of years (Actually as I type this it occurs to me that it might be time to freshen it up). If you’ve never heard of an email mini course it could be that you live … Read More →
I’ve been using retargeting to drive conversions on my primary website since late spring (2013) and its the best most effective paid marketing I’ve done – period. There are a lot of different things I could talk about; like how you should segment visitors, for example segment people who have … Read More →
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