Entrepreneur, Business Broker, M&A Advisor
The biggest missed opportunity and wasted asset I see in most businesses is their customer and lead list. Today, I’m going to reveal to you the simplest, most cost-effective and impactful system that you can implement to turn this withering, wasted asset into one of your most powerful, profitable, and … Read More →
This is a presentation I gave at our local Startup Meetup in Portsmouth, NH. This is a “Testing 101” introduction to the different types of tests, when to use which tests, elements you should test or just plain include in your pages and a bit more. I covered AB testing, multivariate … Read More →
I’ve had an email mini course as my frontline lead generator for the past couple of years (Actually as I type this it occurs to me that it might be time to freshen it up). If you’ve never heard of an email mini course it could be that you live … Read More →
I’ve been using retargeting to drive conversions on my primary website since late spring (2013) and its the best most effective paid marketing I’ve done – period. There are a lot of different things I could talk about; like how you should segment visitors, for example segment people who have … Read More →
This is what my friend, whom I mentioned in an earlier post, recently told me as I’m coaching him through getting his site setup web strategy together. Here’s what he said about my suggestion that he use WordPress. For the cost I agree it’s a good method for creating a … Read More →
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