Connect with me here 👇🏼 Join my alternative investment newsletter Apply for a Marketing Automation Strategy Session Buy or sell assets contact me here Connect on LinkedIn Subscribe Here Here’s why I sold Distressed Pro and what I’m up to now. In this video, I want to talk about why I sold my baby for […]
Captains Log. Day 61.
Its our 10-Year anniversary. In Asheville North Carolina We’ve been traveling full-time for 2 months and we’ve driven 3801 miles since the day we left although we’re only 999 miles door to door from our first stop, go figure. We’re Living Smaller and Its’ Totally OK. We’ve been living day in day out in 230(ish) […]
The Single Best Question I’ve Ever Asked My Prospects
This is going to be one of the shortest posts you’ll ever read from me but I have to get this out there. I have a long form sales page. It’s not converting as well as I’d like. I’ve been relying on people going all the way through my free email mini course in order […]
Testing for Startups 101
This is a presentation I gave at our local Startup Meetup in Portsmouth, NH. This is a “Testing 101” introduction to the different types of tests, when to use which tests, elements you should test or just plain include in your pages and a bit more. I covered AB testing, multivariate testing, and heuristics. I’ve grown […]
Business of Software Website Teardown
Mark at the Business of Software conference asked me to do a teardown on their site after hearing one we did on Boot Strapped with Kids for another site. It can be difficult for the owner of a site to look at it objectively. We look at our own sites through a separate lens than the […]
Mini Course Emails: 4 Reasons You Need to Ask for a Personal Reply Up Front
I’ve had an email mini course as my frontline lead generator for the past couple of years (Actually as I type this it occurs to me that it might be time to freshen it up). If you’ve never heard of an email mini course it could be that you live under a rock or it […]
How to DOUBLE Your Facebook Retargeting Results
I’ve been using retargeting to drive conversions on my primary website since late spring (2013) and its the best most effective paid marketing I’ve done – period. There are a lot of different things I could talk about; like how you should segment visitors, for example segment people who have already opted-in to your email […]
Better Saas Cancelation Feedback
I was inspired by this post from Ruben Gamez to improve my pretty weak cancelation form. Previously I’d ask an open ended paragraph text “Why are you canceling?” and then require a checkbox confirming that you know I’m not keeping your data. Now I do this UPDATE: I wasn’t tracking the form submission rate before […]
Distressedpro.com Bank Data and Contacts SAAS
Distressedpro.com was my first foray into the software space. Prior to this project I worked almost exclusively on websites that were more, just, well… websites. Distressedpro.com was born from my own needs that arose from my work as a real estate auctioneer. In 2006 I was in the real estate business and just starting to […]
No Technical Co-Founder Required
Lately I’ve been attending more entrepreneurial or startup events in the Boston and Cambridge scene. It’s striking to me how many people are walking around with what they believe to be a good idea and they aren’t acting on it because they want a “technical cofounder”. It seems like it’s a topic that gets an […]
Professional’s Online Marketing Starter Kit
Over the last few weeks I’ve had a few professionals (friends) talk to me about how they’re marketing themselves on the web. What I aim to do here is layout a plan for those that have asked. The goal is to help get them from zero to having a professional online presence and online lead […]
My Distressed Loan and REO Data Business
I’ve been hard at work on distressedpro.com for the last couple of months and now I’m preparing for a proper launch during the month of January. I first conceived of the BankProspector this past summer. Its been coming to fruition since. BankProspector gives real estate professionals instant access to the distressed real estate and loan […]